New applications could fuel globalmarket of up to €3.5 trillion per year
AMSTERDAM--(BUSINESS WIRE/AETOS Wire)--In its new report, “Unlocking GigaWorld Innovation: GigaApps in a GigaWorld,”Arthur D. Little (ADL) outlines the investment and monetization opportunitiesavailable to network operators ready to embrace the “GigaWorld”, the emergingthird cycle of the internet. Defined by continuous and intelligentcollaboration between individuals, devices and the built environment – anddriven by applications in the areas of augmented reality, virtual telepresenceand automated living – the GigaWorld has the potential to both power oureconomy and change the way we live. However, for it to be fully realized,network operators need to deliver improved Quality of Experience (QoE) forconsumers and new Quality of Service (QoS) features for content and serviceproviders.
While operators have focused ondelivering sufficient bandwidth and coverage to drive the current iteration ofthe internet, the GigaWorld demands additional QoE and QoS advancements inareas including instantaneity of content, assurance of security and guaranteeof service continuity. In order to benefit from a potential virtuous cycle ofinnovation and enable the mass-market adoption of new applications, it is vitalthat operators raise their game and make the necessary upgrades to theirnetworks. By improving the reliability, security and resilience of theirinfrastructure, and being able to offer next-generation QoE and QoS features tocontent and service providers, operators will more quickly enjoy the fruits ofnew monetization models.
If supported fully by marketplayers, policy makers and regulators, the GigaWorld innovation cycle has thepotential to unlock a market of €250–660 billion per year by 2025 in Europe,while at a global level, its value is predicted to be €1.3–3.5 trillion peryear. For the GigaWorld cycle to be successful, there will need to beincentivized network investment, as well as predictability and clarity ofpublic policy to encourage all players to invest in the GigaWorld and experimentwith new business models.
Gregory Pankert, Partner in ADL’sTechnology, Information, Media, and Electronics (TIME) Practice, said, “Networks are central enablers of the GigaWorld, yeta significant number of operators are only partially committed. We are at aninflection point with a huge value at stake."
The report can be downloaded here: www.adl.com/UnlockingGigaWorldInnovation
*Source: AETOS Wire
Contacts
Arthur D. Little
Cate Bonthuys
+447746546773
cate@catalystcomms.co.uk
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http://www.businesswire.com/news/home/20170920005587/en