Dubai Holding Group announces opening of full portfolio at Reem Mall

Abu Dhabi, United Arab of Emirates — Dubai Holding Group, the renowned multinational retail organization based in the UAE, has announced its launch of six international brands at Reem Mall, Abu Dhabi, in line with its customer-centric focus. This move aims to further enhance the brand's ability to serve its customer base more effectively.

The brands opening their doors at Reem Mall include prominent Spanish labels such as Zara, Zara Home, Stradivarius, and the highly popular fast-fashion brand, Lefties, marking its debut in Abu Dhabi city. Additionally, visitors can also look forward to experiencing the latest store concepts offered by Madrid's SFERA and Women'Secret. These brands have been meticulously chosen to ensure that guests can relish the finest fashion retail experience in Abu Dhabi.

Yehya Houblos, General Manager, Dubai Holding Group said: “We are pleased to launch six of our leading retail brands in Reem Mall, where visitors can expect to enjoy the latest concepts and designs of our stores. By introducing innovative and engaging in-store services such as personalized experiences to digital screens and seamless self-checkouts, we are confident this will elevate the in-store experience to a new level.”

He added: “Dubai Holding Group is committed to supporting the UAE’s retail sector and contributing to the country’s vision of becoming a global hub for retail and tourism.”

Steve Bunce, COO Reem Mall, said: “The addition of these six popular retail brands from Dubai Holding Group will further elevate the shopping experience at Reem Mall. It brings us great excitement to see our tenants expand their businesses by opening stores at Reem Mall.”

The recently added brands at Reem Mall span over an expansive area of 6,900 square meters, aligning seamlessly with Dubai Holding Group's unwavering commitment to delivering an unparalleled shopping experience to its customers. These brands further enrich the unique retail and dining experience that Reem Mall prides itself on providing to its visitors.