Live Healthier, Eat Better with LG Food of the Day Culinary Challenge

Not Only Tasty but Visually Appealing, LG Calls on UAE Residents to Show off their next Wellness Meal

DUBAI, United Arab Emirates- LG Electronics (LG) believes in empowering home cooks and providing them with the innovative tools they need to make the most of their time in the kitchen. As consumers look to continue cooking at home, the menu has shifted to prioritize healthier meal choices as the wellness trend accelerates. To encourage and inspire even more cooking at home, LG Electronics (LG) has introduced a new digital campaign, LG Food of the Day Challenge #LGFOTD. Running exclusively in the UAE throughout December, the delightfully delicious campaign challenges consumers to create culinary magic for their friends and family and sharing it on social.

With its complete range of innovative kitchen appliances, LG makes it easy to cook delicious and nutritious food in the comfort of one’s home. The company’s appliance lineup helps ensure the entire process, from food storage right through to cleanup and everything in between, is both efficient and pain-free. Here are some tips from LG that can help get the most out of the home cooking experience, whether joining in the fun of LG’s Food of the Day Challenge or simply looking to get better results in the kitchen.

The Best in Culinary Appliances

Once the healthy recipe is chosen and all the ingredients are prepped, LG’s cooking appliances are ready to give the culinary creation that professional quality that will have the family, roommates and social media savoring every bite. Kitchen appliances like the LG NeoChef offer users the ability to cook, reheat and defrost all types of food with ease.

Join the Challenge Today

If residents have decided to get inventive and want to take up the #LGFOTD Challenge, all they have to do is post a photo of their healthy meal on Instagram or Facebook, accompanied by the hashtags #LGFOTD #LGNeoChef #LGOven #LGCookingChallenge and #طعام_صحي_مع_إل_جي , and tag 5 of their friends. Don’t forget to present the dish in a visually appealing way to help the chances of winning great prizes, including LG kitchen appliances like the LG Gas Cooker and Neo Chef ovens.

To join in the fun of LG’s Food of the Day Challenge, follow @lifeisgood_kitchen