Nathan’s Famous Launches KitopiPartnership to Bring Nathan’s Famous to All of Dubai via Delivery

IconicBrand to Deliver the Flavor of New York to All of Dubai

JERICHO,N.Y.--(BUSINESSWIRE/AETOSWire)--Nathan’s Famous, Inc., the American tradition serving New York favorites formore than 100 years, announced the Dubai launch of its partnership with Kitopi, the world’s leading managed cloud kitchen platform, at the end of August. Partnering with Kitopi earlier this year, Nathan’s has officially launched itspartnership to Dubai with the plans to expand to Kuwait, Saudi Arabia, and AbuDhabi within the next six months. Nathan’s Famous will also introduce a new menuitem, the Burj-urger, which is made with 16 angus-beef patties topped withAmerican cheese served on a toasted buttered potato bun, to be exclusivelydistributed across the Middle East.

"Thispartnership with Kitopi gives Nathan’s Famous an exciting position in the GulfRegion, allowing us to expand our service and offer the flavor of New York toeveryone in Dubai," states James Walker, Senior Vice President, Restaurants. “With the response, we have experienced since announcing our Mezzandistribution, we are confident that the people of Dubai will love both our100-year-old classics as well as all the new menu items we have introduced, specifically the Burj-urger.”

Customers in Dubai can order menu items from Nathan’s Famous classic hot dog to its new hand-dipped chicken sandwiches through the following restaurant delivery platforms: Zomato, Deliveroo, Careem, and Talabat.

“Whatthis partnership with an iconic, 100-year-old brand reaffirms is how importantit is to embrace innovation, in order to succeed,” says Paul Zoghbi, ManagingDirector - EMEA at Kitopi. “We are thrilled to partner with Nathan’s to helpthem expand in the Gulf, bringing the people of Dubai a taste of New York withtheir much-loved comfort food.”

Asanother portion of Nathan’s Famous expansion into the Middle East, Nathan’s hasrecently partnered with Mezzan to manufacture and distribute Halal hot dogsacross the Gulf Region. On top of the expansion into the Middle East, Nathan’sis growing across the globe, with a recent 30 store deal signed with SOCAR inand around Kiev, Ukraine,

AboutNathan’s Famous

Nathan’sis a Russell 2000 Company that currently distributes its products in 50 states,the District of Columbia, Puerto Rico, the U.S. Virgin Islands, Guam, andfourteen foreign countries through its restaurant system, foodservice salesprograms and product licensing activities. Last year, over 700 million Nathan’sFamous hot dogs were sold. Nathan’s was ranked #22 on the Forbes 2014 list of the Best Small Companies in America and was listed as the Best Small Company inNew York State in October 2013. For additional information about Nathan’s, please visit our website at www.nathansfamous.com.

AboutKitopi

Kitopiis the world’s leading state-of-the-art, managed cloud kitchen platform.Founded in January 2018, Kitopi is dually headquartered in New York and Dubai, and has more than 1500 employees. It currently operates more than 30 kitchensin 5 countries (UK, USA, KSA, UAE and Kuwait), partnering with more than 120restaurants to drive forth its mission of powering the food economy byrevolutionizing the way people can access food.

Exceptfor historical information contained in this news release, the mattersdiscussed are forward looking statements within the meaning of Section 27A ofthe Securities Act of 1933, as amended, and Section 21E of the SecuritiesExchange Act of 1934, as amended that involve risks and uncertainties. Wordssuch as “anticipate”, “believe”, “estimate”, “expect”, “intend”, and similarexpressions identify forward-looking statements, which are based on the currentbelief of the Company’s management, as well as assumptions made by andinformation currently available to the Company’s management. Among the factorsthat could cause actual results to differ materially include but are notlimited to: the status of our licensing and supply agreements, including the impactof our supply agreement for hot dogs with John Morrell & Co.; the impact ofour indebtedness, including the effect on our ability to fund working capital,operations and make new investments; economic; weather (including the impact onthe supply of cattle and the impact on sales at our restaurants particularlyduring the summer months), and change in the price of beef trimmings; ourability to pass on the cost of any price increases in beef and beef trimmings;legislative and business conditions; the collectability of receivables; changesin consumer tastes; the ability to attract franchisees; the impact of theminimum wage legislation on labor costs in New York State or other changes inlabor laws, including regulations which could render a franchisor as a “jointemployee” or the impact of our new union contracts; our ability to attractcompetent restaurant and managerial personnel; the enforceability ofinternational franchising agreements; the future effects of any food borneillness, such as bovine spongiform encephalopathy, BSE and e coli; and the riskfactors reported from time to time in the Company’s SEC reports. The Company does not undertake any obligation to update such forward-looking statements.